A DUBBED TELENOVELA SLOT INTRODUCED ON S3

Johannesburg, 28 March 2024 – S3 introduces a Turkish Drama slot, offering telenovela dubbed in English/Afrikaans, in the afternoon daily schedule from the 1st of April 2024 at 16:30.

The 2021 Turkish produced Innocence will debut the slot on the 1st of April, broadcasting from Mondays to Fridays at 16:30.

The plot of the series begins on an ordinary Wednesday night, when 19-year-old Ela Yuksel is found battered in a roadside ditch. While she survives the attack, her mother Bahar accuses the famous businessman Ilker Ilgaz with whom Ela has a romantic relationship with for being the one who attacked her. The chain of events that led to the atrocity the young college girl was exposed to started when she invited her father’s boss Ilker Ilgaz for a lecture at her school. Ela fell head-over-heels in love with Ilker after he showed an unexpected interest in her. She ignores the age difference and her mother’s objections.

This one relationship and the tragic night sets in motion a chain of events which hoists Ela into unprecedented public scrutiny and social humiliation, that even she begins to doubt herself. How will she tell her story? And will anyone believe her?

“We are very excited to launch this slot, and we couldn’t have done it with more apt drama. The story in INNOCENCE is aligned to the times of our modern society as it explores the unfortunate realities of transactional relationships, fame/popularity, cyber bullying, and gender-based violence that plague our modern society. We have seen the staggering increase in popularity of Turkish drama the world over, and South Africa is no exception. We have selected the most recently produced and compelling drama titles to ensure our viewers will be highly entertained on a daily basis”- Sane Zondi, S3 Head of Channel.

About S3

S3 is a revamped  channel servicing the independent thinker and the progressive South African millennial. We want our viewers to open up to new lands, new content, new ideas and new ways of being. Through this new positioning, S3 invites viewers to take in all the new programming that is on offer; to open up to a dialogue with your public broadcasting channel. Ultimately, our vision is to foster the spirit of curiosity and spearhead a generation of free thinkers. S3 is opening itself up to new viewers. These viewers, who fall under the millennial umbrella, are more socially conscious and environmentally aware than their predecessors. They are progressive and open-minded and S3 will champion their frame of mind.

For more information and publicity images please contact S3 Publicity

Don’t miss Innocence weekdays at 16:30, starting 1 April 2024, only on S3.

For media enquiries

Caroline Phalakatshela

Publicity Specialist – Video Entertainment 072 382 2032/ phalakatshelamc@sabc.co.za