Just Cooking heats up your kitchen
Starting 5 September, your Tuesday evenings will be a lot warmer when at 20.30,
Justine Drake steps back into your kitchen, blitzing, blending and basting up a storm in the latest season of Just Cooking in Association with Fresh Living. So, set that timer, shake out your apron and get ready for your weekly date with the much-loved foodie, whose charm and easy-to-understand manner has made her a firm favourite with South African audiences.
The show will continue in its original instructional cooking programme format, but this season Justine plans to spice things up significantly by taking things out of the studio and inviting some of SA’s best-loved celebrity foodies and personalities to join her. For starters, you can look forward to learning from the king of the coals himself, Jan Braai; with award-winning food editor and author
Dora Sitole being another highlight this season.
Also in the mix are cook-outs shot on location around the country, braai masterclasses, and easy-to-make (and shop for) recipes for everything from Greek moussaka, a Mediterranean seafood hotpot and Middle Eastern lamb chops, to burgers, butter chicken and braai broodjies, and as you’d expect, everything in between!
As editor of Pick n Pay’s Fresh Living magazine, Justine has become an expert at creating delicious, nutritious everyday dishes for the time- and cash-strapped cook; and this continues to be the show’s focus.
Says Justine: “The show works because there are so many women out there in the same position as me. We all face the same daily challenges as working moms, we give the best of ourselves at work and we all want to do the best we can for our families.”
“Like most working moms, I don’t have hours to shop and prepare the evening meal, nor do I have a limitless budget, so modern, fresh food that’s simple and quick to whip up is the order of the day.”
Dave Ramsden, Pick n Pay’s General Manger of Advertising said: “Since its inception, Just Cooking has been every bit as popular as Fresh Living is. We had no doubt this would be the case, as both essentially provide consumers with practical cooking tips and information they can easily understand and implement to help them save time and money, and do the best they possibly can for their families.
“For us, accessibility is key and viewers can completely relate to Justine; she’s a busy working mom experiencing the same ups and downs of life, and relatability is important to them. The feedback we received right from the start is that the show is inspiring and informative and great fun too, thanks to Justine’s trademark humour. Just like Fresh Livingit has become an incredibly useful resource for so many people around the country.”
Just Cooking in association with Fresh Living is produced by Homebrew Films and will comprise of 13 episodes, with another 13 episodes scheduled for early 2018. Just Cooking starts Tuesday 5 September at 20:30 and repeat of the show will be broadcast on Saturdays at 12.00 starting 9 September on SABC 3, “The Stage Is Yours”.
For more information, interviews and pictures, please contact the SABC 3 Publicity department.
Publicity Coordinator: SABC 3
Tel. (011) 714 6269